Customer Intelligence Solutions
You can’t read minds, can you? But, if you could, it would certainly prove to be a treasure for your company. After all, you’d find out what customers want. However, as a businessman you can use a more down to earth crystal globe, the Customer Intelligence Solutions, which helps you understand and put on the market the services and products people want, improve customer service, cross-sell and up-sell more effectively, close deals, understand who the customer is and increase customer loyalty.
Customer Intelligence Solutions entail all aspects of interaction that a company has with its customer, whether it is sales or service-related. It is a business strategy in itself, allowing management to:
- help an enterprise enable its marketing departments to identify and target their best customers, manage marketing campaigns and generate quality leads for the sales team;
- assist the organization to improve telesales, account, and sales management by optimizing information shared by multiple employees, and streamlining existing processes (for example, taking orders using mobile devices);
- encourage the formation of individualized relationships with customers, with the aim of improving customer satisfaction and maximizing profits; identifying the most profitable customers and providing them the highest level of service;
- provide employees with the information and processes necessary for knowing their customers, understand and identify customer needs and effectively build relationships between the company, its customer base, and distribution partners.
- Siebel CRM Oracle